YouView mobile app redesign

YouView is a TV platform blending free-to-air digital TV with On Demand services.

While working at YouView as the Lead Interaction Designer, I carried out a self-initiated project to redesign the mobile app. The aim was to inspire the design, product and development teams and lay the groundwork for the future of the app.

While the redesign did look to the future, I took care to ensure that all elements of the design were achievable with the resources at hand.

Part of this project also included creating the foundation for a new Design System.

Homescreen

The app started out with having one primary purpose – setting recordings on the YouView box. As the app expands in functionality and features a new homescreen brings the ability to surface content from different areas of the app.

The new Homescreen mirrors the behaviour of the YouView set-top box, helping to give users a sense of continuity between devices.

TV Guide

The TV Guide is seen as sacred by our users, something that we shouldn’t mess with without good reason. This design combines a new approach with the traditional TV Guide.

Users start out with a visual view of all the content that they can currently watch, when navigating into the future it transitions into a more traditional TV Guide. The aim is to simplify finding this to watch now while keeping a sense of familiarity when planning what to watch later.

Discover

The main focus of redesigning the Discover section was to bring it inline with the vision for the set-top box. Therefore the aim is to provide users with a way to find something to watch without overwhelming them with choice.

The redesign simplifies the structure and improves on the readability of the old design.

YouView mobile app redesign

Homescreen

TV Guide

MyTV

Discover